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Obtaining Certification Marks

All SAI Global certification marks are available 24/7 from the link: Downloading Certification Marks.

To download your certification mark you will require a password.

The download link also provides a guideline on how to display the certification mark and rules that govern its usage.

To obtain the password, please email us at assurance@sai-global.com or call 1300 360 314 within Australia or select for Contact Information.

Important Information when displaying Certification Marks

Displaying the StandardsMark or other Certification Marks Under consumer protection legislation such as the Trade Practices Act, 1974 Commonwealth and state based Fair Trading Acts, companies can be prosecuted for making false or misleading representations about the goods or services that they offer. It is therefore important to ensure that Certification Marks are not used in a misleading manner. Listed below are some issues that you may wish to consider when you are displaying Certification Marks on your promotional materials.

About Management System Certification Marks

The StandardsMark, or any other Management System Certification Mark tells your potential customers and stakeholders that you are committed to meeting their expectations and that you have a recognised system in place to manage your risks & improve your performance. Naturally the message you tell your customers will vary according to the type of certification you have attained.

Management system certification is site specific. If your certification only covers some of your company's sites, make sure that this is clear whenever you use the Certification Mark. For example use of the Certification Mark on corporate letterhead could be misleading if not all sites addresses on the letterhead are covered by the certification.

Your management system certificate clearly sets out the scope of your certification. Ensure that if some of your company's activities are not covered by the certified system that this is taken into account when using the Certification Mark.

Management system certification is not a statement about the specific standard of performance of goods or services provided by your company; it only relates to the management system that is in operation. For this reason Management System Certification Marks must not be used on products or in any way that implies product conformity.

********* IMPORTANT REVISED GUIDELINES *********

A certification mark issued within the framework of a quality system certification program:

(a) may be used on stationery, literature and publicity material;

(b) shall NOT be used on a product (including test certificates, reports and drawings), or in any way that may be interpreted as denoting product conformity;

(c) may be placed on packaging materials for product where it might reasonably be expected NOT TO REACH END USERS OF THE PRODUCT. For example, packaging materials used for bulk transport of product. Also providing that the following text is included in a manner that makes it obvious that the text and certification mark are linked; 'manufactured under a quality system certified as complying with ISO 9001 by an accredited certification body.'

********* IMPORTANT REVISED GUIDELINES *********

To save time, money the energy in the correcting of signage, it is recommended that you seek approval from SAI Global prior to finalising artwork.

About Product Certification Marks

In contrast to a Management System Mark, Product Certification Marks tell your potential customers and stakeholders that you have the capability to produce a product that consistently meets a specific standard. Use of the Certified Product Certification Mark is a statement about the specific standard to which goods provided by your company are produced.

For maximum benefit Product Certification Marks should be displayed on the product itself. In some cases, such as for consumer safety products where there may be a requirement to serial mark product and batches, SAI Global sells serial marked labels that can be attached directly to the product. To find out more email assurance@sai-global.com. In cases where labels are not sold, licensees may apply the Certification Mark to the product in a manner that suits their production process. The method must be agreed with SAI Global as part of the certification process.

Most importantly, Product Certification Marks must be accompanied by the number of the standard or specification to which the product has been certified. This information means that the consumer can, if they wish, check the content of the standard to ensure that the certification covers the important product attributes from their point of view. Also, because it is the manufacturer of the product who is the licensee, the Mark and Licence number should be displayed in proximity to the manufacturer's name.

Product Certification applies to specific product models. If you are using Certification Marks in advertising, make sure that you have clearly indicated which products are certified. Use of the Product Certification Marks in a general advertisement or in a product catalogue can sometimes wrongly imply that all products in a range are certified. Don't forget that you may be misleading a consumer unintentionally, which could still get you in trouble!

Colour and Location

Colour is important. You may use Certification Marks in colours other than the normal specific registered colours to fit in with your printing requirements. Black / Grey is acceptable. However there are limitations, so please avoid using red, green, blue and orange as substitute colours to avoid confusion with other SAI Global Certification Marks. Some common PMS colours used in SAI Global's Certification Marks include: PMS 032 Red, PMS 3282 Green, PMS 123 Orange/Mustard, PMS 285 Blue. Marks MAY NOT be reversed.

Location of the Certification Trade Mark can also be significant. To avoid misleading the market, do not make claims about a product or service and its performance directly adjacent to a Certification Mark if they deal with subjects not covered by the certification.

Getting SAI Global approval

Under the Certification Trade Mark Licence Terms and Conditions, certified companies are recommended to present proposed uses of Certification Marks to their SAI Global Client Manager (auditor) for approval prior to signing off artwork.

Displaying Your Certification Mark - Examples

Use of Certification Marks on promotional products can be a very effective form of marketing promotion. This is generally acceptable to SAI Global provided that products (eg. caps, drink bottles, pens, umbrellas etc.) are not products within the certified company's normal product range. For example, a company that manufactures taps and other plumbing products and displays its Certification Mark on a T-shirt is unlikely to be misleading the public.

If you’ve got it, flaunt it!

We encourage all our licensees to make the most of this value-adding benefit. And of course, the more the Trademarks are used, the more effective they can be.

However, because these symbols are registered certification Trademarks, there are important rules which a licensee must follow in order to preserve the integrity and commercial value of the Marks. This site provides the basic requirements for the use of each symbol, detailing the limitations and the way in which they may be presented graphically.

Not withstanding this, the use of any Mark should be confirmed by your SAI Global Client Manager (auditor) before printing, publication or use in other promotion. This is a requirement specified in your Program Rules and in your Trademark licence agreement.

We recommend that if you ever have any doubt or query about the use of one of these Trademarks, then you should contact us for guidance.

Technical Specifications

Technical specifications and rules for the use of SAI Global Certification Marks can be found within the specific ‘How to Display and Download’ section at the top of this page. A password is required for downloading purposes. To obtain passwords please email assurance@sai-global.com or contact your local SAI Global Office in Australia on 1300 360 314 or elsewhere please select for Contact Information.

Providing SAI Global with your feedback

SAI Global is always seeking feedback on its performance. Whether the service relates to auditing, issue of audit reports, certificates or change of contact details, our management team seeks your constructive feedback.

To facilitate this exercise we provide two types of surveys. One for existing clients to provide ongoing feedback, and one for those unfortunate situations when a client has chosen to discontinue their relationship.

The following link will provide you with access to both types of surveys Client Relationship Surveys.

If you would like to provide more formal feedback please email us at assurance@sai-global.com or call 1300 360 314 within Australia or select for Contact Information.

SAI Global merchandise, product labels and client feedback links

Select SAI Global Merchandise for lapel pins, flags, vehicle stickers (see PDF) and also options for Product Certification adhesive and glass etch labels (see Word files)

Select SAI Global Client Feedback for an opportunity to provide feedback to SAI Global.

This document last updated: 2004-07-07

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Home Publications Compliance Training Assurance Our Company Logos and Marketing Home > Logosandmarketing Obtaining Certification Marks All SAI Global certification marks are available 24/7 from the link: Downloading Certification Marks. To download your certification mark you will require a password. The download link also provides a guideline on how to display the certification mark and rules that govern its usage. To obtain the password, please email us at assurance@sai-global.com or call 1300 360 314 within Australia or select for Contact Information. Important Information when displaying Certification Marks Displaying the StandardsMark or other Certification Marks Under consumer protection legislation such as the Trade Practices Act, 1974 Commonwealth and state based Fair Trading Acts, companies can be prosecuted for making false or misleading representations about the goods or services that they offer. It is therefore important to ensure that Certification Marks are not used in a misleading manner. Listed below are some issues that you may wish to consider when you are displaying Certification Marks on your promotional materials. About Management System Certification Marks The StandardsMark, or any other Management System Certification Mark tells your potential customers and stakeholders that you are committed to meeting their expectations and that you have a recognised system in place to manage your risks & improve your performance. Naturally the message you tell your customers will vary according to the type of certification you have attained. Management system certification is site specific. If your certification only covers some of your company's sites, make sure that this is clear whenever you use the Certification Mark. For example use of the Certification Mark on corporate letterhead could be misleading if not all sites addresses on the letterhead are covered by the certification. Your management system certificate clearly sets out the scope of your certification. Ensure that if some of your company's activities are not covered by the certified system that this is taken into account when using the Certification Mark. Management system certification is not a statement about the specific standard of performance of goods or services provided by your company; it only relates to the management system that is in operation. For this reason Management System Certification Marks must not be used on products or in any way that implies product conformity. ******* IMPORTANT REVISED GUIDELINES ***** A certification mark issued within the framework of a quality system certification program: (a) may be used on stationery, literature and publicity material; (b) shall NOT be used on a product (including test certificates, reports and drawings), or in any way that may be interpreted as denoting product conformity; (c) may be placed on packaging materials for product where it might reasonably be expected NOT TO REACH END USERS OF THE PRODUCT. For example, packaging materials used for bulk transport of product. Also providing that the following text is included in a manner that makes it obvious that the text and certification mark are linked; 'manufactured under a quality system certified as complying with ISO 9001 by an accredited certification body.' ***** IMPORTANT REVISED GUIDELINES ***** To save time, money the energy in the correcting of signage, it is recommended that you seek approval from SAI Global prior to finalising artwork. About Product Certification Marks In contrast to a Management System Mark, Product Certification Marks tell your potential customers and stakeholders that you have the capability to produce a product that consistently meets a specific standard. Use of the Certified Product Certification Mark is a statement about the specific standard to which goods provided by your company are produced. For maximum benefit Product Certification Marks should be displayed on the product itself. In some cases, such as for consumer safety products where there may be a requirement to serial mark product and batches, SAI Global sells serial marked labels that can be attached directly to the product. To find out more email assurance@sai-global.com. In cases where labels are not sold, licensees may apply the Certification Mark to the product in a manner that suits their production process. The method must be agreed with SAI Global as part of the certification process. Most importantly, Product Certification Marks must be accompanied by the number of the standard or specification to which the product has been certified. This information means that the consumer can, if they wish, check the content of the standard to ensure that the certification covers the important product attributes from their point of view. Also, because it is the manufacturer of the product who is the licensee, the Mark and Licence number should be displayed in proximity to the manufacturer's name. Product Certification applies to specific product models. If you are using Certification Marks in advertising, make sure that you have clearly indicated which products are certified. Use of the Product Certification Marks in a general advertisement or in a product catalogue can sometimes wrongly imply that all products in a range are certified. Don't forget that you may be misleading a consumer unintentionally, which could still get you in trouble! Colour and Location Colour is important. You may use Certification Marks in colours other than the normal specific registered colours to fit in with your printing requirements. Black / Grey is acceptable. However there are limitations, so please avoid using red, green, blue and orange as substitute colours to avoid confusion with other SAI Global Certification Marks. Some common PMS colours used in SAI Global's Certification Marks include: PMS 032 Red, PMS 3282 Green, PMS 123 Orange/Mustard, PMS 285 Blue. Marks MAY NOT be reversed. Location of the Certification Trade Mark can also be significant. To avoid misleading the market, do not make claims about a product or service and its performance directly adjacent to a Certification Mark if they deal with subjects not covered by the certification. Getting SAI Global approval Under the Certification Trade Mark Licence Terms and Conditions, certified companies are recommended to present proposed uses of Certification Marks to their SAI Global Client Manager (auditor) for approval prior to signing off artwork. Displaying Your Certification Mark - Examples Use of Certification Marks on promotional products can be a very effective form of marketing promotion. This is generally acceptable to SAI Global provided that products (eg. caps, drink bottles, pens, umbrellas etc.) are not products within the certified company's normal product range. For example, a company that manufactures taps and other plumbing products and displays its Certification Mark on a T-shirt is unlikely to be misleading the public. If you’ve got it, flaunt it! We encourage all our licensees to make the most of this value-adding benefit. And of course, the more the Trademarks are used, the more effective they can be. However, because these symbols are registered certification Trademarks, there are important rules which a licensee must follow in order to preserve the integrity and commercial value of the Marks. This site provides the basic requirements for the use of each symbol, detailing the limitations and the way in which they may be presented graphically. Not withstanding this, the use of any Mark should be confirmed by your SAI Global Client Manager (auditor) before printing, publication or use in other promotion. This is a requirement specified in your Program Rules and in your Trademark licence agreement. We recommend that if you ever have any doubt or query about the use of one of these Trademarks, then you should contact us for guidance. Technical Specifications** Technical specifications and rules for the use of SAI Global Certification Marks can be found within the specific ‘How to Display and Download’ section at the top of this page. A password is required for downloading purposes. To obtain passwords please email assurance@sai-global.com or contact your local SAI Global Office in Australia on 1300 360 314 or elsewhere please select for Contact Information. Providing SAI Global with your feedback SAI Global is always seeking feedback on its performance. Whether the service relates to auditing, issue of audit reports, certificates or change of contact details, our management team seeks your constructive feedback. To facilitate this exercise we provide two types of surveys. One for existing clients to provide ongoing feedback, and one for those unfortunate situations when a client has chosen to discontinue their relationship. The following link will provide you with access to both types of surveys Client Relationship Surveys. If you would like to provide more formal feedback please email us at assurance@sai-global.com or call 1300 360 314 within Australia or select for Contact Information. SAI Global merchandise, product labels and client feedback links Select SAI Global Merchandise for lapel pins, flags, vehicle stickers (see PDF) and also options for Product Certification adhesive and glass etch labels (see Word files) Select SAI Global Client Feedback for an opportunity to provide feedback to SAI Global. This document last updated: 2004-07-07 Home \| Publications \| Compliance \| Training \| Assurance \| Our Company © 2006 SAI GLOBAL LIMITED ABN 67 050 611 642